Originating from Denmark, this label appeared in 2007 and has been blowing our mind every season. Popupshop have built a label that utilizes innovative sustainable fabrics, and seek to become a affordable, natural and logic choice for modern basics.

Each seasons range is full of bold, unique and timeless pieces that are sure to make your child stand out from the crowd. Their signature swimwear range is incomparable and a must for every little girl.